Christy Dena in Helsinki
Originally uploaded by FransBadger.
Christy Dena from Sydney is today speaking about Alternate Reality Games in Helsinki. She is a co-author of ARG SIG Whitepaper, and has a good overall view of the development of this field. Rabbit holes, mailed mysterious objects, videos, quicky shown phone number in a fake tv ad — that is all some people need in order to dive into an ARG adventure. But what is it in human nature, that we cannot resist a (playful) challenge?