This is for you, interested in alternate reality game style puzzles, viral advertising and fantasy movies. Search words:
1-18-2008
Cloverfield
Ethan Haas Was Right
The Monstrous Movie
Slusho
1-18-2008
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frans goes blog 
It might be that “Haas” is a different ARG (http://forums.unfiction.com/forums/viewtopic.php?t=19952&start=585) — but then there is also the Alpha Omega Game (http://www.alphaomegathegame.com/)