There has been these endless discussions among photography enthusiasts on the strengths and weaknesses of various camera manufacturers for decades. It has been interesting to note that as the history-awareness has increased, some of this discussion has moved into a sort of meta-level: rather than talking about the suitablity of certain camera equipment for (certain kinds of) photography, the discussion has partly moved to discuss the strenghts and weaknesses of entire philosophy or product-line strategy of various manufacturers.
Canon is an example that I am interested here, particularly as this is the manufacturer whose products I have been mostly using for the past two decades or more. The dominant criticism of Canon today seems to be that they (as late adopters of mirrorless systems camera technologies) are now spreading their efforts into too many directions, and thereby making it hard to provide anything really strong and credible for anyone. The history of Canon is great, of course, and I think that they still have the best user interface for their digital cameras, for example, and the back catalogue of Canon lenses is impressive. The problem today nevertheless is that it is difficult to see if Canon is still committed to continuing the DSLR camera and lens delopment in professional and enthusiast levels long into the future (as their recent releases of EOS 90D and 1D X Mark III DSLR bodies seems to suggest), or if anyone with an eye towards the future should invest into the RF mount lenses and EOS R series full-frame mirrorless cameras instead. (RF system is the most recent Canon camera family, it was announced in September 2018; Canon’s full-frame DSLR cameras have used the EF mount lenses since from 1987.) And what is the destiny of APS-C (“crop frame”) cameras, and the EF-M mount system (introduced in 2012) in all of this?
I have long used crop frame system cameras and either EF or EF-S (yet another Canon lens family) lenses, due to the nice balance that this combination makes in terms of versatility, compact sizes, image quality and price – which is always an important concern for a hobbyist photographer. Few months ago I made the move into the “mirrorless era”, deciding to invest into the most affordable of these alternative systems, the Canon EF-M mount family (my choice of camera body was the tiny, yet powerful EOS M50).
The initial experiences (as I have reported in this blog already earlier) have been mostly positive – it is easy to have take a good photo with this system and some decent, native EF-M lens. And it is nice that I can use an adapter to attach my older, EF mount lenses into the new, EF-M mount body, even while the autofocus might not be as fast that way. But the fact is that most of the new Canon lenses now appear to be coming out to the other, mirrorless Canon system: the full-frame RF mount cameras. And it is particularly the “serious enthusiast” or advanced hobbyist category that seems to be left in the middle. Some, more sports and wildlife oriented Canon lenses and cameras that would suit them are being published in the DSLR (EF mount) ecosystem. Some of the most advanced lenses are coming out in RF system, but the prices of many of those are more in the professional, multiple-thousands of euros/dollars category per lens. But the R system bodies seem to be missing many of the features that true professionals would need from their camera systems, so that is not really working so well, either. And those amateur photographers (like myself) who have opted for Canon EF-M mirrorless mount system are mostly provided with compact lenses that do not have the image quality or aperture values that more advanced photography would profit from. And investing into a heavy EF lens, and then adding adapter to get it to work with the EF-M body does not make particularly good sense. That lens is not designed for a mirrorless system to start with, and the combination of ultra-compact camera body and heavy, full-frame DSLR lens is not balanced one.
So, the advanced hobbyist / enthusiast crowd is sort of asking: Quo Vadis, Canon?
Some people have already voted with their feet, sold their Canon cameras and lenses and bought into a Sony or Fujifilm ecosystems instead. Those competing manufacturers have the benefit of simpler and more clear mirrorless (and APS-C) camera and lens strategies. They do not have so many millions of existing users with legacy camera and lens equipment to support, of course.
I am currently just trying to make the best out of my existing cameras and lenses. My lakeside camera walk today involved mostly using the Canon L-series 70-200 mm f/4 EF lens with the old APS-C, DSLR body (550D), which has better grip for handling a larger lens. And the landscape photos and detailed close-ups I shot with the new M50 and sharp 22mm f/2 EF-M lens.
Maybe the third-party manufacturers will provide some help in strengthening the EF-M ecosystem in the future. For example, SIGMA has announced that it will soon port three of its good quality prime lenses into EF-M system: Sigma 16mm, 30mm, and 56mm F1.4 DC DN Contemporary. Hopefully there will be more of such quality glass coming up – also from Canon itself. Producing good quality lenses that are also physically small enough to make sense when attached into a EF-M camera, and which have also affordable enough price, is not trivial achievement, it looks like.